Our own outreach, real and simulated kept apart.
Reading the system
Two versions, one measure named before the first send. No verdict before the minimum sample.
Reading the experiments
A subject line of three words or fewer gets more replies than a sentence-length subject
Verdict: inconclusive (simulated)
Asking for a 20-minute call on a named day gets more positive replies than an open-ended ask
Verdict: inconclusive (simulated)
Emails whose first line cites a public signal about the company get more positive replies than a plain pitch
Verdict: inconclusive (simulated)
Our own outreach, real and simulated kept apart.
| Figure | Simulated |
|---|---|
| Prospects researched | 440 |
| Emails sent | 839 |
| Replies | 46 |
| Positive replies | 14 |
| Meetings booked | 14 |
| Meetings held | 5 |