Outbound that shows its work.

Every email cites evidence you can check. You pay per meeting held.

No retainer. Nothing sends until you approve it.

To
Head of Sales, Bramwell Fasteners
Subject
Your SDR job post, read closely

You opened a Sales Development Representative role on 24 October.1 Your team page shows the last two people in that seat each stayed under a year.2 Your VP Sales rated an AI SDR tool two stars in September and called the emails generic.3

We run outbound as a service and attach the evidence to every email, like this one. You pay per meeting held. Would twenty minutes on Thursday suit?

A sample draft and its sources, for illustration. Every pilot email carries its own.

Everything we send, you can check.

The pieces of a pilot, shown with sample data. A real pilot fills them with yours.

Every claim needs a source

An auditor cuts any sentence without a dated public source before the email can send.

  1. Opened a second SDR seat on 24 OctoberJob post, datedKept
  2. Two people left that seat within a yearTeam page, read 29 OctKept
  3. Their VP Sales rated an AI SDR tool 2 of 5Public review, 11 SepKept
  4. Teams like yours book three times more meetingsNo source foundCut

Sample audit: 3 claims kept, 1 cut, nothing unsupported sent.

A proof sheet before the first email

Three companies that look like the founder’s buyers, with the evidence for each.

  • Halden FreightHiring a second operations lead, posted this week
  • Larkspur DentalOpened two clinics since August, per its news page
  • Kestrel FoodsIts COO asked for vendor tools in a public thread

A sample sheet; the companies are invented.

You approve first

The list, the rules and the first drafts, before anything sends.

A person reads every reply

Within one business day. Ask to stop and we never write again.

From a job post to a held meeting

Each step is a record: the signal, the draft, the reply, the meeting.

  1. Signal found
  2. Draft audited
  3. Reply sorted
  4. Meeting held

Our own numbers are public

We sell Coldproof with Coldproof and publish the figures, real and simulated apart.

See the proof

You pay per meeting held.

No retainer, no setup fee, and a meeting that is not held is never paid for. The figure is set in writing before any email.

What qualified means

What buyers ask before a pilot

  1. What do I get?

    Qualified meetings on your calendar, each with the evidence that earned it.

  2. Who writes the emails?

    Our system drafts from sources it cites. An auditor rejects any claim without one.

  3. What do you need from me?

    What you sell, who buys it, and a calendar to book into. Send the brief

Start with a brief.

Three lines: your website, what you sell and to whom, who buys it today. A person answers within a business day.

Start a pilot